Privacy Policy

Generation Shop is committed to protecting your personal data and ensuring your privacy. This privacy policy explains how we collect, use, and protect any personal information you provide when using our services.

By using our website and services, you agree to the terms of this privacy policy. If you do not agree with any part of this policy, please refrain from using our services.

1. Who Are We

Generation Shop, with its principal place of business at Stationsstraat 25, 9700 Oudenaarde, Belgium, is responsible for the collection and processing of personal data as described in this privacy policy. Should you have any questions, you can reach out to us at +32 55 60 49 44 or team@generationshop.be.

2. What Data We Collect?

We may collect the following personal data from you when you interact with our website or use our services:

  • Name and contact information, including email address and phone number
  • Company name, position, and other business-related details
  • Information regarding your use of our services and preferences
  • Any other information you voluntarily provide during communications with us

3. Why We Collect Your Data

We collect and process your personal data for the following purposes:

  • To provide our services and manage your account
  • To communicate with you about our services, promotions, and updates
  • To improve our products and services based on your feedback and usage
  • To comply with legal obligations and protect our rights

4. Legal Basis for Processing

Generation Shop processes your personal data in accordance with applicable data protection laws. The main legal bases for processing are:

  • Your consent, when you provide personal data voluntarily
  • The necessity to process data in order to fulfill a contract or take pre-contractual steps
  • Our legitimate interests, such as improving our services or addressing your queries
  • Compliance with legal obligations

5. How We Protect Your Data

We take the security of your personal information seriously. Generation Shop implements appropriate technical and organizational measures to protect your data from unauthorized access, disclosure, or alteration. However, no online transmission can be guaranteed as fully secure, so we urge you to be cautious when sharing sensitive information.

6. Who We Share Your Data With

We may share your personal data with third parties under the following circumstances:

  • Service providers that help us operate our website and provide our services
  • Legal authorities or regulatory bodies, when required by law
  • Business partners, if relevant for the provision of services
 

In all cases, we ensure that third parties have appropriate data protection measures in place.

7. Cookies

Generation Shop uses cookies and similar technologies to enhance user experience and analyze website traffic. Cookies are small text files stored on your device that collect information about your browsing activities.

1. Types of Cookies We Use

  • Essential Cookies: These cookies are necessary for the website to function properly. They allow you to navigate the site and use its features, such as accessing secure areas.
  • Performance Cookies: These cookies help us understand how visitors use our website by collecting information anonymously. We use this data to improve the functionality and performance of our services.
  • Targeting/Advertising Cookies: These cookies are used to deliver content and advertisements relevant to your interests based on your browsing history.
 

2. Third-Party Cookies

We may also allow third-party services, such as analytics providers and advertisers, to place cookies on your device for tracking and advertising purposes.

3. Managing Cookies

You can manage or disable cookies through your browser settings at any time. However, disabling certain cookies may impact the functionality of the website. To learn more about managing cookies or to opt out, please refer to our cookie management tool.

8. Retention Period

We retain your personal data only as long as necessary for the purposes outlined in this policy, or as required by law. When your data is no longer needed, we will securely delete or anonymize it.

9. Your Rights

You have the right to:

  • Access and obtain a copy of the personal data we hold about you
  • Request the correction or deletion of your data
  • Object to or restrict the processing of your personal data
  • Withdraw your consent, where applicable
 

To exercise these rights, please contact us at +32 55 60 49 44 or team@generationshop.be. We will respond to your request in accordance with applicable law.

10. Changes to this Policy

Generation Shop reserves the right to modify this privacy policy at any time. Any significant changes will be communicated on our website or via email. We encourage you to review this page regularly to stay informed.

11. Contact Us

If you have any questions or concerns about this privacy policy or your personal data, please contact us at:

 

Generation Shop  

Stationsstraat 25, 9700 Oudenaarde, Belgium  

Email: team@generationshop.be  

Phone: +32 55 60 49 44