Our methodology is designed with one clear goal in mind: to maximize revenue for your webshop.
Tracking can be complex, but we’ve got it covered. We ensure that your cookie consent and compliance are properly managed. With a clear and effective measurement plan in place, we optimize your campaigns.
Together with you, we choose the products best suited for marketing. This targeted approach helps reduce media costs by avoiding underperforming products and lowers operational expenses for tools like Channable, ensuring efficient campaigns.
Calculating the right Return on Ad Spend (ROAS) can be challenging, but we’re here to help. We guide you through setting realistic targets, ensuring your campaigns are optimized for profitability and long-term success.
We’ll set up your Google Merchant Center following best practices. This initial setup will reveal the quality of your product feed while ensuring shipping options, promotions, and other details are correctly configured.
We assess key factors like speed, usability, and overall performance to ensure your product pages are optimized for smooth user experience and conversions, helping to maximize conversions.
We conduct a thorough review of your product data to ensure it meets the requirements for Google Shopping and other marketplaces.
We dynamically optimize your product data using smart rules and tools like Channable, all without altering the actual data on your webshop. This ensures your campaigns are efficient and adaptable.
Performance Max is a Google Ads campaign type that uses AI to optimize ad placements across all Google platforms. It maximizes reach and conversions by automating bidding, targeting, and creatives.
Taking it a step further, we use Channable PPC to create individual, one-on-one product search ads packed with vital information, driving more clicks and conversions with precision targeting.
We closely monitor your campaigns daily, continuously filtering, segmenting, and optimizing based on performance to ensure the best results and maximum return on investment.
